Stevenson Automotive Group is the 105th largest dealership group in the U.S. and has long leveraged motorsports as a promotional platform. Headquartered in Jacksonville, NC, just outside Marine Corps Base Camp Lejeune, Stevenson is an ardent supporter of U.S. military service men and women; and their race team has always campaigned a patriotic livery to show support for the troops. The livery developed in-house was in need of a refresh, however. In conjunction with the debut of the Pontiac GXP.R, and subsequently the Chevy Camaro GT.R and Audi R8 GTD, I worked with Stevenson to overhaul the team identity.
Project Scope: Brand Identity / Motorsport Livery / Transport Livery / Team Uniforms / Illustration / Print Collateral / 3D Visualization